Connect With KixandtheCity.com

 Subscribe to the KixandtheCity.com RSS Feed

Nike World Basketball Festival Product Part 1: The Nike Hyperfuse

Share This Post ↓

Today Nike, Jordan Brand, and Converse held their media summit for this Summer's World Basketball Festival and Summer/Fall 2010 Product tied to the World Basketball Festival. Now before I jump into the massive World Basketball Festival event, we'll start off by taking a look at the product that was unveiled at the summit.

For Nike's product portion, the Swoosh unveiled several pieces of World Basketball/Summer footwear including, the Nike Hyperfuse. The Nike Hyperfuse design is inspired by the outdoor hoops played in China where the heat and causes players to play in mesh based running sneakers to stay cool. The Hyperfuse takes the idea of staying cool to another level with a three part heat pressed layer system that creates a seamless, ultra breathable, and ultra lightweight upper. The Hyperfuse composite system offers a superior stability layer, a breathable mesh layer, and a durable outer skin layer that combine to give footwear new strength, breathability and lightweight (at roughly 12.5 ounces for a size 9). The sneaker also features Nike Zoom Air in the forefoot. The Nike Hyperfuse is set to release this Summer, starting in July, and will be one of the main pieces of footwear for Nike partner teams during the World Basketball Festival and the FIBA International Games.

Click [HERE] for a look at several colorways of the Nike Hypefuse.

Share This Post ↓

Tags: ,

Category: Featured, Sneaker Info

You might also like

Nike World Basketball Festival Product Part IV: The Air Jordan 2010 Outdoor
The Nike World Basketball Festival is a three headed monster that brings together Nike, Jordan Brand,...

Nike World Basketball Festival Product Part II: The Nike Hyperdunk 2010
In addition to the , the Nike Hyperdunk 2010 will also be a big sneaker for the Nike World Basketball...

Nike World Basketball Festival Product Part VII: The Nike Trainer 1.2 Hyperfuse
While Nike Basketball's main story for the World Basketball Festival is the Basketball tuned Nike...

Nike World Basketball Festival Product Part V: Air Jordan Alpha 1 Outdoor
While Jordan Brand has already floated the Air Jordan Alpha 1 Outdoor at retail with the release...

  • ricanboy21

    hell yeah were and when can i get the PUERTO RICO ones someone please tell me

  • jr_lyon

    you can't! at least not yet!!! i'm likin the black/red pair

  • mrpogi1295

    captain americas???? the breathability on this looks great. super dope for ballin im guessin

  • jath

    really hating that weird heel design. i'd prefer them plain.

  • Struzo

    Im dign' all of'em.......

  • jay

    coppin for ball no doubt..need an outdoor pair and i will get on fnf for these!! a usa cw will be dope!

  • http://www.justin-bieber-shoes.com/ justin bieber

    cool basketball shoes.

Pin It