Vibe Magazine’s 15th Anniversary collaboration with Adidas, the Adidas XVIBE Forum, is officially set to release today, Sept. 25th, at select Adidas Originals stores worldwide. The overall design of the Adidas XBIVE 15th Anniversary Forum is inspired by the year 1993, the year that Vibe Magazine was founded. The Black upper symbolizes Power. To mark the 15th Anniversary of Vibe Magazine, Vibe dropped their infamous JUICE issue, a symbol of urban power. The upper is insipred by the early 90’s wave of high end Italian fashion that hit Hip-Hop with artists like the late great Notorious B.I.G and Tupac rhyming and flossing in their Versace and gators. The insole features the text from Vibe’s first letter from the editor. It reads:
“It’s took about 15 years for the mainstream to figure out that hip-hop is the most important music culture to emerge since rock ‘n’ roll, that its how a new generation communicates news, information, attitude, politics, fashion, style, rage, hope. It took Quincy Jones about 15 minutes to convince the people at TIME Publishing Ventures that hip-hop needed a voice. We think that Voice should be VIBE.”
The Adidas XVIBE 15th Anniversary Forum will also be available on adidas.com soon.
Images via [LTD]
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