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NIKE Beijing Innovation Summit NIKE Flywire Part 1

On April 7th 2008, NIKE held it’s Beijing Innovation Summit at the NIKE World Headquarters in Beaverton, OR. The NIKE Beijing Innovation Summit served as the official unveiling of several upcoming products and technologies created for athletes participating in the Beijing 2008 Summer Olympics.
As part of this Innovation Summit, Nike officially introduced its Flywire technology, a lightweight technology designed to provide athletes with increased support and strength at minimal weight. The Flywire technology will be built into several sneakers including the Nike Zoom Victory, the Nike Zoom Victory Spike, and the Nike Hyperdunk.
KATC was on hand to film the Flywire presentation. The video feature will be put up in two parts.
Part 1 of the Flywire presentation has been added to the WKATC Player and can be watched by clicking on the playlist entry.
To watch a larger video, click [HERE]
To watch/share this feature with YouTube, click [HERE]
To download this feature in iTunes, click [HERE]


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