All Entries in the "Featured" Category

KATC Video Feature: Tinker Hatfield and Mark Smith Breakdown the Air Jordan 2010

Last week, I got the chance to sit down with Tinker Hatfield and Mark Smith at the Jordan Brand Silver Anniversary Air Jordan 2010 Press Event in order to get a full detailed technological breakdown of the Air Jordan 2010. In this two part video interview, Tinker Hatfield and Mark Smith, the two designers behind the Air Jordan 2010, breakdown the Air Jordan 2010 from top to bottom and inside and out from a very detailed and intricate technological standpoint.

Click [HERE] to watch the video feature.

Alpha Air Jordan 1

Jordan Brand is set to introduce the Alpha Air Jordan 1 during the Spring of 2010. The Alpha Air Jordan 1 represents the celebration of the Air Jordan legacy by re-engineering the Air Jordan 1 to meet the demands of today's athlete by incorporating today's technology all, in a familiar and timeless silhouette.

From a technological point of view, the Alpha Air Jordan 1 features full length bottom loaded Nike Zoom Air, a full length Phylon midsole that is cored out to reduce weight, a "no-sew" upper constructed upper, a perforated toebox and midpanel, and a zoned comfort lining. From a aesthetic point of view, the Alpha Air Jordan 1 obviously borrows heavily from the Air Jordan 1. Much of the original classic lines remain the same.

The Alpha Air Jordan 1 is set to release during the Spring of 2010 for a retail of $125.

Click [HERE] for more pics.

Air Jordan 2010 | Detailed Look

Continuing my coverage of the Air Jordan 2010, we take a very detailed look at the Silver Anniversary 25th Air Jordan signature sneaker. The Air Jordan 2010 is a product of a three-headed collaborative process between Tinker Hatfield, Mark Smith, and the man himself, Michael Jordan. The design process started out with a conversation betweem Tinker and MJ. In this conversation, Michael told Tinker that he used to look through his opponent while showing his opponent only portions of his game at strategic points. He asked Tinker if the Air Jordan 2010 could somehow show this portion of his game, from this, the "Transparency" was born.

The "Transparency" piece of the Air Jordan 2010 is the most noticeable design component of the Air Jordan 2010. The piece itself is a TPU window that serves also as a functional piece that helps to shed weight, while also helping to wrap closer to the foot when the sneaker is laced. According to Tinker, the Air Jordan 2010 weighs in at around 15oz.

The other main technological advancement is the vamp (toebox). The vamp is an actual overlay on top of the toebox. The overlay allows for the foot to flex underneath it. The mechanism allows for maximum supportive flexibility.

The Air Jordan 2010 also feature full length Nike Zoom Air and a double stacked Zoom Air in the heel unit.

From an aesthetics/materials standpoint, behind the transparent window, the Air Jordan 2010 features a mix of perforated White leather, Black textured leather, and Black nubuck. Also, the way the footbed wraps around the foot, a hint of Carolina Blue will always be shown through the medial side of the transparent TPU window. The tongue is sloped to wrap around the foot better on the medial side and the tongues feature an embroidered "23" and an Jumpman. The midsole is layered in White and Red and the sneaker sits on a Black outsole.

The Air Jordan 2010 is set to release on February 13 at a retail of $170.

Click [HERE] for a detailed look at the Air Jordan 2010.

KATC StockRoom HD: November 2009

In this episode of the KATC StockRoom MaZe takes a look at select releases from adidas and Jordan Brand. Highlights include the adidas TS Commander, the adidas TS Cut Creator, the Jordan 60+ series, and the Jordan 16.5.

Click [HERE] to watch the KATC StockRoom HD November 2009.

Air Jordan Retro XI Space Jam New Pics and Detailed Look

We've looked at the upcoming Space Jam Air Jordan Retro XIs a bunch of times already but, with the release date getting closer and closer, we'll take another look. Officially scheduled to release on Dec. 24th, the Air Jordan Retro XI Space Jam will retail for $175 and will release in toddler sizes up to Adult sizes. By now, you know the rest.

Enjoy the pics [HERE].

KATC Video Feature: Bobbito "Kool Bob Love" Garcia on the Pro-Keds Bobbito Royal Flash Pack

To celebrate the 30th Anniversary of the Pro-Keds Royal Flash, and the first-reissue of the sneaker in 30 years, Pro-Keds linked up with Bobbito "Kool Bob Love" Garcia to put his own touches on one of his most beloved sneakers. In this video, MaZe sits down with Kool Bob Love to discuss the history and significance of the Pro-Keds brand and his upcoming Pro-Keds Bobbito Royal Flash Pack.

Video Directed by: Kellen Dengler
Music Produced by: DigiM for MicSkills' album Defiant on iTunes now

Click [HERE] to watch the video.

Air Jordan 2010 Actual Pic

It's that time of year again. The time of year that all of next year's upcoming releases start leaking onto the Net. After [HoopChina leaked the first catalog scan of the Air Jordan 2010], Warped comes through with an actual pic. Not going to say anything at this point as Jordan Brand has yet to officially unveil the sneaker so, I will wait until they do before going into detail on it.

For now, peep the full pic [HERE].