Similar to the original Jordan Line before it, Nike’s Zoom LeBron Line has taken a cautious yet steady climb to signature line supremacy. Like Michael Jordan, LeBron James was (still is) very young and extremely talented, but ultimately, a risky investment for Nike. Now after three full years of experience in The League and after a “break-out” year last year, both LeBron and his Zoom LeBron line have propelled themselves into the spotlight. For MJ it was his Jordan III, for “The King” it is his Zoom LeBron IV. The product of a completely different thought and design process from any Zoom LeBron before it, the Zoom LeBron IV, and the stories of the Player and the Team behind it, are now on exhibition at the Nike Zoom LeBron IV Pop-Up Retail Space in NYC.
KATC traveled to the Zoom LeBron IV Pop-Up Retail Space, located at 476 Broom Street, yesterday to take in the the Zoom LeBron IV Experience.
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[The LeBrons Set]
[Nike Air Zoom Generation “Gloria”]
[Nike Zoom LeBron III “SVSM”]
[Nike Zoom LeBron III “Superman”]